Tags: SEO, Digital Marketing
Search Engine Optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as 'natural' or 'organic' results) rather than direct traffic or paid traffic.

Tags: Cloaking, SEO
Cloaking is a search engine optimization (SEO) technique, in which the content presented to the search engine spider is different from the presented to the user's browser.

Tags: Spamdexing, Digital Marketing, SEO, Black-hat SEO
Spamdexing (also known as search engine spam, search engine poisoning, black-hat search engine optimization, search spam, or web spam) is the deliberate manipulation of search engine indexes.
