Serums are very light, and highly concentrated liquids, packed with vital active ingredients. They are made such that they are easily absorbed by skin, and have small molecules designed to go where lotions and creams cannot. 

This smaller molecular size helps in penetrating deeper into the skin to deliver rich antioxidants, collagen boosters, and several other useful ingredients in required quantities.

So, What are Anti-Aging Serums?
Anti-Aging Serums are alternatives to anti-aging creams, which seem to be more efficient as these have a small molecular size that allows better permeability inside the skin.

How are anti-aging serums beneficial?
Nutritional supplements can delay skin aging. There are two main groups of anti-aging components, active in many anti-aging skin serums;

1. Antioxidants, such as vitamins, polyphenols, and flavonoids, reduce collagen degradation by reducing the concentration of free radicals in your skin tissues.
   • Vitamins C, B3, and E are most important because of their small molecular weight, which gives them the ability to deeply penetrate the skin. Vitamin C encourages the production of collagen. Vitamin B3 regulates cell regeneration. And vitamin E has anti-inflammatory effects.
   • Combinations of Vitamins C and E offer more effective antioxidative protection than either C or E alone. There are also studies demonstrating that vitamins C and E combined with ferulic acid impart both a sunscreen and an antioxidant effect.
2. Cell regulators, such as retinol, peptides, and growth factors, have direct effects on collagen metabolism and influence collagen production.
   • Vitamin A (Retinol) and its derivatives also provide antioxidant effects. Retinol is the most common anti-aging compound for its positive effect on skin aging and collagen metabolism. It fights free radicals to increase cell turnover and improve skin texture, fine lines, and brown spots.

How are skin serums, lotions, and creams different?
While both serums and creams seek to moisturize your skin, thicker, heavier creams and lotions can form a barrier on your skin. While that barrier can be great for locking in moisture, it can also keep water from evaporating and absorbing into the skin's surface. On the contrary, most serums are water-based, have a non-greasy, weightless feel, and contain fewer lubricating or thickening ingredients. They are designed to penetrate the skin to deliver rich nutrients, rather than lock existing moisture in and keep additional moisture out.

For mature or dry skin, you can add a serum into your skin regimen instead of replacing lotion or cream with a serum. You can apply the serum before a moisturizer for best results, so it's not blocked from penetrating your skin.

What are the benefits of anti-aging serums?

1. The higher concentration means that fewer drops are needed, so your serums last you longer. Plus serums are made with small molecules for deeper, quicker absorption.
2. Serums reduce the appearance of various effects of aging such as fine lines, wrinkles, hyperpigmentation, and sunspots.
3. Serums are the most potent skincare products you can use without needing a prescription or seeing a dermatologist.
4. Serums are a great alternative to expensive and often invasive alternative procedures. You can apply these serums in the privacy of your own home.